Shire is king of the castles again with revamped trail

OLYMPUS DIGITAL CAMERA

OLYMPUS DIGITAL CAMERA

  • Total of 70,000 new brochures printed
  • Trail takes in Drum, Balmoral and Braemar
0
Have your say

Aberdeenshire is once again proving it is king of the castles with the revamped Scotland’s Castle Trail brochure highlighting attractions to visitors.

Known as “Scotland’s Castle Country” Aberdeenshire is home to a total of 300 castles, stately mansions and ruins.

“The Castle Trail promises to be an exciting venture for visitors.”

Laura Cheyne

The new Castle Trail Brochure, which has been given a complete redesign, is a joint project between VisitScotland, Historic Scotland, National Trust for Scotland and Aberdeenshire Council.

It now features 18 castles in Aberdeenshire, from Balmoral to Braemar and Corgarff to Craigievar. Leith Hall has also been included this year for the first time.

There are maps on both sides of the new brochure and large entries and details for each castle. A ‘nearby attractions’ section has been added to each entry, to encourage people to further explore the region while following the trail and increase the length of their stay and spend in Aberdeenshire.

Drum Castle, which is included on the trail, is currently hosting a selection of Aberdeen Art Gallery’s modern art collection on the upper floor, which has been opened to the public for the first time. This significant collection includes iconic painting and sculpture, including Ken Currie’s Gallowgate Lard.

A total of 70,000 brochures have been printed, 30,000 of which are being distributed at airports and via accommodation providers and attractions in Aberdeenshire, Dundee, Fife, Perthshire, the Highlands and the Central Belt. Brochures will also be available in VisitScotland Information Centres, National Trust for Scotland and Historic Scotland properties and local racking spots throughout Aberdeenshire.

Belinda Miller, Aberdeenshire Council’s Head of Economic Development, said: “Aberdeenshire has such a wealth of beautiful castles to visit and many have gardens and other family friendly facilities, making for a great day out.

“We’re happy to support the updated Castle Trail brochure and we hope many visitors to the area will enjoy discovering the secrets behind the castles walls.”

Laura Cheyne, The National Trust for Scotland’s Head of Marketing said: “Working in partnership with VisitScotland, Historic Scotland and Aberdeenshire Council gives the National Trust for Scotland the opportunity to showcase its fantastic array of castles alongside other attractions in the area.

“Following the Castle Trail promises to be an exciting adventure for visitors; from discovering the spooky tales of Fyvie Castle to the fairytale pink Craigievar Castle and the contemporary art at Drum Castle; we look forward to welcoming them all to our properties this summer.”

The Castle Trail online webpage also features new imagery, refreshed copy and links to download the new brochure. Visit www.visitscotland.com/castletrail for more information on the new map, as well as the Coastal and Heritage trails.