A number of Deeside’s tourism businesses will compete in a regional final of the Scottish Thistle Awards to be held in Aberdeen next week, to secure a place in the national final this November.
This year’s Scottish Thistle Awards, which recognise excellence in the Scottish tourism industry, will run with a new regional format which aims to recognise the exceptional efforts made by even more tourism businesses throughout Scotland.
The Loch Kinord Hotel at Dinnet is shortlisted in the First Data Merchant Solutions Best Hotel Award; Glendavan House in Dinnet is in the Best Guest House or B&B Accommodation category; Cairnton Farm Cottages - Deeside Activity Park, at Dess, are shortlisted in the Best Self-Serve Accommodation award and the Deeside Activity Park’s coffee shop is in the running in the Best Cafe, Bar or Restaurant Award.
Shona Anderson, regional director for VisitScotland, said: “We are delighted that Aberdeen City and Shire’s tourism businesses have made it through to the regional final of the Scottish Thistle Awards. The city and surrounding area has a great tourism offering in terms of the quality of things to see and do and places to stay here and these nominated businesses have an excellent chance of securing a place at the national Scottish Thistle Awards this November.”
The ceremony for the North-east region will take place on May 15 at the AECC.
The awards celebrate excellence across the industry with emphasis on quality and enhancing the overall visitor experience. VisitScotland’s Quality Assurance scheme seeks to capitalise on this further and aims to position Scotland as one of the world’s best visitor destinations.
VisitScotland will work closely with winners to tailor-make a package of benefits to best suit their needs. This could include, amongst many other options: entry into the Quality Assurance scheme, advertising, promotion in a VisitScotland Information Centre, promotion in VisitScotland PR activity.
Shona added: “To make the most of the opportunities presented by the next few winning years and to capitalise on once in a lifetime milestones like the Olympics, Disney Brave and Glasgow 2014 - the tourism industry as a whole needs to be as polished as it can be. This drive for quality is even more important when we are in the international spotlight.
“Businesses need to think about what can help them to shine - whether it’s a Scottish Thistle Award or being graded in our world leading Quality Assurance scheme - now is the time for businesses to do all they can to stay at the very top of their game and reap the rewards.”